Duke Communications, Marketing, and Public Affairs brings together expertise in marketing, brand strategy, media relations, issues management, and digital communications – including social media, web, design, and multimedia production – to deliver a unified and impactful message across all audiences.
Our mission is to advance Duke’s strategic priorities through cohesive storytelling, data-driven campaigns, and visually compelling content. We ensure consistency of message, tone, and visual identity across platforms, reinforcing Duke’s brand integrity and strengthening connections with stakeholders worldwide.
- Brand Stewardship: Maintain and evolve Duke’s brand standards, ensuring alignment across schools, initiatives, and centers.
- Strategic Storytelling: Share Duke’s most compelling stories through flagship channels like Duke Today, Duke.edu, and social platforms, amplifying the work of faculty, students, and staff.
- Media Relations & Issues Management: Engage external audiences through news coverage, media briefings, op-eds, and podcasts, making academic insights accessible and relevant.
- Digital & Multimedia Production: Create high-quality design, video, graphics, and interactive experiences that bring Duke’s vision to life.
- The Duke Brand Guide
- Duke Communicators Network